Semantic analysis
AI understands intent in the comment and the post context: a price question, buying readiness, an objection or spam — not just a keyword match.
COMMENTS → SALES
Every comment is a warm lead. Turn it into a sale
AI reads the meaning of every comment under your posts and Reels, replies publicly as your brand and DMs the author — moving the conversation toward a deal. In seconds, 24/7. No lead gets lost: chats, comments and calls — recorded, transcribed and analyzed by the AI — come together in one customer record.
Connects to your social accounts. Onboarding from 2 hours — you set the rules yourself.
4social channels24/7replies without a breaksecto the first reply
WHAT IT IS
What is comment auto reply?
Comment auto reply is an AI employee (AI agent) that reads the meaning of every comment under your posts and Reels, replies publicly as your brand and instantly DMs the author, continuing the conversation through to a sale. It works on Instagram, Facebook, YouTube and TikTok, 24/7. The module is part of Zukko.AI. Zukko.AI is a CRM with an AI agent for Instagram and Telegram: the same agent runs the conversation in DMs and Telegram, while managers’ calls are recorded, transcribed and analyzed in the same customer record (call reviews on Start: up to 300 a month).
- Understands meaning, not keywords
- Public reply + direct message
- Instagram, Facebook, YouTube, TikTok — 24/7
HOW IT WORKS
From comment to deal — in seconds
Every comment follows one path: understand → reply publicly → DM the author → drive the sale.
Semantics
AI reads the meaning of the comment and the post itself: "price?", "how to buy", an objection, spam — it understands intent, not just keywords.
Public reply
A reply appears under the comment as your brand — like a real admin, in your tone and rules. Everyone reading the comments sees it.
Direct message
AI DMs the comment author: details, offer, answers to questions. The conversation continues where the deal is easy to close.
Sale
The private dialogue carries the customer to an order and payment — with no manager and no loss of momentum. The lead stays warm.
WHAT IT DOES
Not an "auto-reply" — a sales tool
Semantics, filters, your tone and the "public reply + DM" combo — everything that makes each comment work for revenue.
Comment filter
Three modes for your strategy: "reply to all", "only to interested" or "only by keywords". You decide what to react to.
Your own System Prompt
The business sets the tone and reply rules itself — brand voice, what to offer, what not to say. Configured without developers.
Public reply + DM
AI replies under the comment for everyone and DMs the author at the same time — two touches instead of one, the dialogue continues in private.
Like a real admin
Replies sound natural and on-tone — the customer talks to your brand, not an obvious bot. No canned phrases.
Posts and Reels
Works under any content — posts, Reels, videos and ads. No comment under your promotion is left without a reaction.
CHANNELS
Works where your audience comments
Connect your accounts — AI replies under comments and DMs in every channel.
- YouTube
- TikTok
Posts, Reels, videos and ad publications — comments handled across all channels.
WHAT YOU GET
Every comment works toward a sale
Not "reaction for the sake of it". Here is what changes when AI takes the comments off your plate.
secto the public reply and the DM
24/7replies at night and at peak — no days off
4channels: Instagram, Facebook, YouTube, TikTok
100%of comments under posts and Reels handled
See it on your comments
We run a demo on your account — watch AI read comments, reply publicly and move into the DM.
DIFFERENCE
An Instagram chatbot or an AI agent
- Not keyword matching: the AI understands the intent behind the comment and the post — "price?", "how to buy", an objection or spam
- Not just a public reply: the AI messages the author in Direct itself and drives the conversation to an order and payment
- Your brand tone in Uzbek and Russian, by your rules — like a real admin, not a templated bot
The whole Direct and Telegram conversation — one inbox with an AI agent
META RULES
Instagram auto-reply: what is allowed and what is not
Meta does not ban automated replies — it bans getting around its rules. The line runs not between a person and AI but between the official API and imitating a user.
Allowed
- Replying to comments and Direct messages through the official Meta API (Graph API, Messenger Platform)
- Messaging the author in Direct after their comment or message: the customer started the conversation
- Replying freely within 24 hours of the customer’s message
Not allowed
- “Grey” bots: auto-clicks, imitating user actions and unofficial integrations — these get accounts banned
- Writing first to people who never commented or messaged you in Direct
- Sending promos and broadcasts outside Meta’s message-type rules
Zukko.AI connects to social networks through official APIs. Meta rules and the personal data law — in the article «Are auto-replies allowed on Instagram: rules and bans»
QUESTIONS
Frequently asked questions
What does Zukko.AI comment auto reply do?
Zukko.AI is a CRM with an AI agent for Instagram and Telegram, and comment auto reply is one of its modules: the AI reads the meaning of every comment and post, replies publicly under the comment as your brand and instantly DMs the author — continuing the conversation toward a sale. Works on Instagram, Facebook, YouTube and TikTok, 24/7. No lead gets lost: chats, comments and calls — with recording, transcript and AI analysis — come together in one customer record.
Which social networks does it work on?
Instagram, Facebook, YouTube and TikTok — under posts, Reels, videos and ad publications. You connect the accounts and AI replies under comments and DMs in each channel. On Instagram it also handles customers’ replies to stories.
How much does it cost?
Comments use the plan’s tokens: 3,200–3,700 comments handled a month on Start, 21,000–25,000 on Business. On the demo we pick a plan for your flow and show a transparent estimate. Plans and token packs are on the pricing page.
Can I control which comments get a reply?
Yes. The comment filter runs in three modes: "reply to all", "only to interested" or "only by keywords". And in the System Prompt you set the tone and reply rules yourself — brand voice, what to offer, what not to say.
How secure is it for our data?
Data is handled to bank-grade standards: encryption, access control and action logging. Social access is via official APIs. See the platform security page for details.
Is it just a reaction to keywords?
No. AI does semantic analysis: it understands intent ("price?", "how to buy", an objection, spam) and the context of the post itself, not a bag of words. So it replies to the point, not at random.
How fast can it go live?
Onboarding is from 2 hours. You connect your social accounts, set rules and tone in the settings — and AI starts replying. No developers: you configure it yourself.
Won’t the replies look like a robot?
Replies are generated in your tone and sound natural — like a real admin. The customer talks to your brand, not a templated bot.
RELATED READING
Go deeper
DEMO
Turn comments into sales
We will show on your account how AI reads comments, replies publicly and moves the author into a DM toward a deal — in seconds, 24/7.
Onboarding from 2 hours · Instagram, Facebook, YouTube, TikTok · you set the rules.