Marketing that hears every channel
Ads bring people in, but questions in comments and DMs wait until morning — and the budget burns. The AI replies in seconds, builds segments from conversations and shows which campaign brought the deal.
Comments and DMs · segments · campaigns · UTM
Under the ad · 19:42
dilnoza.r How much is a membership?19:42
fitlab.uz Prices and a guest visit — in your DMsAI employee · 19:42
DM · clarified
- Goal
- mornings, before work
- District
- Yunusabad
- Language
- English
Telegram campaignFri, 18:00
Dilnoza, we open the Yunusabad gym this Saturday at 10:00. Come by for a guest visit.
- Sample scenario, not client data
- Reply under the postprice sent to DMs
- Qualificationgoal and district
- In a segmentYunusabad · mornings
- CampaignTelegram, Fri 18:00
- Saved to CRMwith the source
Where does the ad budget leak?
The click is already paid for, but the lead slips away at every step after it. Each leak is money spent on targeting for nothing.
A lead’s path after an ad click
- lead in progress
- lead lost
Comments and DMs go unanswered
A 22:30 question waits till morning, the lead goes cold
Negativity spreads publicly
A complaint under the post is seen by everyone who clicked
Leads are not qualified
Hot leads drown among people “just asking”
No idea what worked
Deals have no source, the budget is split blindly
A lead’s path after an ad click: the click is paid, then a question in a comment or DM, a reply by your rules, qualification by budget and timing, and a deal with its source. Between every step the lead can be lost: a question unanswered till morning, a public complaint, a hot lead among random ones, a deal without a source.
What the AI does in marketing
Three jobs that eat a marketer’s whole day.
Replies to a complaint before everyone sees it
Channels
What the AI does
- Replies calmly, following your guidelines
- Moves the discussion to direct messages
- Hands it to a person with history and tone
Result: No complaint hangs unanswered under your ad
- Under the ad “A bouquet by Friday”
- The bouquet came an hour late. Is this how you treat customers?
- AISherzod, sorry for the wait. Send your order number in DMs — a manager will sort it out today.
- tone: negativehanded to: Madina, SMM
Reply in secondsthe details with a person in DMs
Separates buyers from people “just asking”
Channels
- Website chat
- Telegram
What the AI does
- Asks your qualifying questions
- Scores the lead: hot, warm, cold
- Hands a hot lead to a sales rep at once
Result: Sales reps talk to people ready to buy
- How much are windows for a three-room flat?
- AIHappy to help. How many windows, and when do you need them installed?
- Five windows, installation in November
- Lead from an adhotVolume and timing5 windows · November
Hot lead with Azizwith answers and source
Brings back people who asked the price and went quiet
Campaign channels
- Telegram
- SMS
What the AI does
- Builds a segment from tags and conversations
- Sends at the right hour, Tashkent time
- Replies to those who answer the campaign
Result: Warm leads come back with no manual lists
- Segment
- asked the priceno purchase in 30 daysblackout
- Channel
- Telegram, fallback — SMS
- When
- Sat, 11:00 · Tashkent time
Gulnora, our new blackout curtain collection is in. Shall we pick some for your windows?
The AI takes over a “Pick for me” reply and asks for the sizes
Campaign to a segmentno exports or spreadsheets
What does AI close for a marketing team?
Six agents on one platform and one lead base.
Comment Reply
Replies under posts and moves people to DMs.
Comment ReplyCampaigns
Scheduled campaigns to CRM segments.
CampaignsInbox AI
Instagram DMs, Telegram, WhatsApp and website in one inbox.
Inbox AISales AI
Qualifies the lead and hands it to sales.
Sales AIAI CRM
Source, campaign and UTM in the lead card.
AI CRMCall Analytics
Links the ad lead to the call and its outcome.
Call Analytics
Call analytics on Start: up to 300 a month.
How does AI handle leads coming from ads in Instagram and Telegram?
Comment Reply answers under the post, Inbox AI continues in DMs, and Sales AI qualifies the lead. The source, campaign and UTM are saved to the card automatically.
Ad click
Instagram or Telegram Ads, campaign tag
Question under the post
Comment Reply answers and invites to DMs
Conversation in DMs
Inbox AI replies the same second
Qualification
Budget, timing and district by your questions
Segment
Tags for the next campaign
Deal in CRM
Measurement booked, source in the card
The path is the same for a comment, a DM and website chat: the channel changes, the logic doesn’t.
Six steps: an ad click with a campaign tag, a question under the post, a conversation in DMs, qualification by budget, timing and district, a segment for the next campaign and a deal in the CRM with its source.
How it works in detail
Marketing on the Zukko.AI platform works as a chain. Comment Reply holds the comments under your ad posts: it answers by your rules, clears routine questions about price and availability, and moves the conversation into direct messages, which is where an ad turns into a lead. Inbox AI picks that conversation up in Instagram, Telegram, WhatsApp and website chat and replies in the same second, including at night and at weekends while the ads keep running. Sales AI asks the qualifying questions and opens a card, and AI CRM stores the source, the channel, the campaign and the UTM tags, so attribution from click to deal is visible without manual tagging. Sensitive cases are handed to a person with the full context. An SMB scenario launches from 2 hours; an enterprise setup with ad accounts and CRM takes up to 30 days.
What changes in marketing once AI is live?
The marketer stops sorting DMs by hand and sees what brings deals.
The marketer keeps
- Creative and offers
- Budget and bids
- Serious complaints
- The AI’s reply guidelines
No ad lead is lost
Every request from comments, DMs and calls lands in the card with its source. You see which campaign brings deals, not just clicks.
- Comment under the adMon, 20:14 · utm_campaign=remont_oct
- DM conversation, qualificationMon, 20:15 · AI employee
- Campaign “Autumn renovation slots”Thu, 18:00 · segment “renovation, warm”
- Call: measurement agreedFri, 11:30 · call analysis
- Contract signedfirst touch: remont_oct ad
- Comments and DMs — handled 24/7
- Source and UTM in the deal card
- Qualification with no manual triage
- From click to deal in one funnel
See the AI employee on your own ads
We’ll go through the comments and DMs of your campaign and show where leads get lost.
Plugs into your stack
Where leads come from
- Telegram
- Website
Where campaigns go
- Telegram
- SMS
Analytics and records
- Ad accounts
- UTM tags
- Your CRM
- API
The lead and its source in one card, with no manual copying.
Typical scenario
A company runs ads on Instagram and Telegram. The AI replies under posts and in DMs, builds segments, and the marketer sees deals for every campaign.
A generalised scenario. Client figures are published after approval.
- 11+channels in one funnel
- 3 languagesUzbek, Russian, English
- 24/7a reply to every lead
Frequently asked
Does the AI answer comments publicly or in direct messages?
Both. Comment Reply answers under the post by your guidelines and offers to continue in DMs. Inbox AI then takes the conversation: it qualifies the lead and opens a card.
How does the AI handle negative comments under ads?
It replies at once and by your guidelines: no arguing, with an offer to sort it out in DMs. Sensitive cases go to a person with the message history and tone.
Can we see which campaign a lead came from?
Yes. The source, channel, campaign and UTM are saved to the card automatically. Attribution runs from click to payment, with no manual tagging.
Does the AI keep up during a campaign burst?
Yes. Comments and direct messages are handled in parallel and around the clock, so no queue builds up and leads don’t go cold overnight.
Which languages does the AI reply in under posts?
Uzbek, Russian and English — in comments, in DMs and in voice. The language is detected from the customer’s message and switches within the conversation.
How long does it take to launch AI in marketing?
You launch the SMB scenario yourself — from 2 hours to the first handled comment. Enterprise with ad accounts, CRM and role-based access takes up to 30 days.
Launch AI in your marketing
We’ll run the demo on your channels: replies under posts, segments, campaigns and the source of every deal.
SMB — from 2 hours, enterprise — up to 30 days